CRO Audits

Whether you're looking to increase sales, generate leads, or drive engagement, our tailored CRO strategies are designed to help you achieve consistent growth.

Is Your Website Turning Visitors Into Customers?

Many websites attract significant traffic but struggle to convert visitors into valuable actions. Our CRO services delve deep into user behaviour, identifying roadblocks that prevent users from taking the next step. By analysing your website’s performance, we help you understand why visitors aren’t converting and what changes can unlock your website's true potential.

What is Included in a CRO Audit?

Our Conversion Rate Optimisation Audit is a thorough, step-by-step process designed to pinpoint the areas on your website that are underperforming. Here’s what you can expect with a CRO audit with Clickability:

A/B Testing

Testing different variations of landing pages or product pages is a crucial part of our CRO audit checklist. Our team conducts A/B testing to compare elements like design, CTAs, and page layouts, helping to increase conversions. By running data-driven experiments, we identify the best-performing versions that lead to improved conversion rates and enhanced user experience.

User Journey Analysis

We map out how site visitors navigate through your web pages, identifying key friction points where users drop off. By understanding user behaviour and their interactions, we can improve user engagement and help optimise the conversion process. This analysis allows us to better align your website’s performance with your conversion goals.

Conversion Funnel Optimisation

A well-structured conversion funnel is vital to turn potential customers into paying customers. We assess and streamline your funnel, ensuring it guides users from the landing page to the final conversion in the most efficient way possible. Optimising the journey reduces significant drop off rates, making it easier for users to engage with your content and complete desired actions like form submissions or purchases.

Behavioural Insights

By analysing user behaviour data through Google Analytics and other web analytics tools, we uncover what motivates your audience. We also look at bounce rates, user feedback, and patterns in website traffic to adjust your website in ways that boost customer satisfaction. This data forms the backbone of our conversion rate optimisation audits, guiding us in making informed decisions that lead to more boosted conversions.

Key Performance Indicators (KPIs)

As part of our comprehensive CRO audit, we evaluate your conversion rate, customer lifetime value, and other key metrics. We ensure your conversion rate optimisation strategy is aligned with your business goals and that we are targeting the right audience to increase average order value and drive long-term results.

User Testing & Feedback

We conduct user testing to gather insights directly from your target audience, helping us to further enhance user satisfaction and refine the site’s user experience. This ongoing testing process ensures continuous improvement and keeps your website aligned with both user expectations and your business objectives.

Is Your Website Failing to Convert Visitors Into Customers?

Clickability's CRO audit provides businesses with a powerful strategy to turn web traffic into real results. If you’ve invested in a strong web presence but aren’t seeing the sales or leads you expected, it’s time to optimise your conversion process.

Our comprehensive CRO audit digs deeper into your website’s performance, identifying barriers to conversions and uncovering opportunities to boost user engagement and drive more sales. We develop a tailored strategy based on data-driven insights, ensuring your website is set up for conversion success.

Don’t let your website traffic go to waste

Get In Touch

We don’t just analyse—we implement real change. We’ve partnered with leading companies to deliver results through comprehensive CRO audits, in-depth data analysis, and ongoing conversion optimisation strategies. Our continued support ensures their websites consistently improve performance, remain competitive, and align with their business goals. With our expert guidance, their online presence consistently turns visitors into customers.